Straightpoint designs and manufactures force measurement, load monitoring and suspended weighing load cells. Alnasr Technical Trading Agencies is one of the area’s largest suppliers of oilfield and industrial equipment. ATTA's trading division is certified to ISO 9001 : 2000 and specialises in lifting tackle and equipment, general marine equipment and servicing, offshore fluid transfer systems, specialised personnel safety products and engineering services to the oil and gas drilling industry. The company is also recognised for its expertise in pipe support systems, overhead cranes and accessories and fibre structural products.

Managing director of Straightpoint, David Ayling said, "The expansion with ATTA will enable us to expand our services to new clients in the United Arab Emirates and Qatar. This will strengthen our presence in the Middle East market, with a distributor already appointed in Syria, too. The export market is still very buoyant and we are extremely pleased for Straightpoint to be associated and growing with ATTA."